Blog Posts Managing through Uncertainty: Subscription Boxes Face COVID-19
“We can’t direct the wind, but we can adjust the sails.” ~ Thomas S. Monson
The widespread impact of the coronavirus pandemic is prompting businesses everywhere to adjust their sails. Subscription box companies are no exception.
In her latest blog for Multichannel Merchant, Saddle Creek Director of Fulfillment Nicole Lee offers several strategies to help subscription-based companies navigate these uncertain times.
Following is an excerpt…
How Can Subscription Box Businesses Adapt to the Coronavirus Climate?
Mitigate your risk. While it can be difficult to know exactly what to expect in such uncharted territory, take time now to identify potential supply chain disruptions. What if you are unable to source key elements of your box or are forced to suspend fulfillment operations temporarily? Identify proactive steps you can take now to avert those issues or minimize their impact. If you’re partnering with a fulfillment provider, they can help you to map out a plan of action and think creatively on how to approach supply chain issues.
It is also important to keep open lines of communication with your subscribers. Assure them that you’re taking safety seriously, alert them to any potential delays, explain your contingency plans, and, most importantly, thank them for their loyalty in these uncertain times.
For more insights, read the full article.