Blog Posts How Humann Saves on Shipping


Key Takeaways:

  • Humann relies on Saddle Creek for parcel and freight coordination, in addition to omnichannel fulfillment.
  • Relocating fulfillment operations helped to reduce transit time and cost while improving service levels.
  • Dynamic carrier selection and real-time rate shopping also help to control shipping costs.

What if you could achieve a double-digit reduction of your highest variable cost? Humann managed to do just that – reducing parcel shipping costs by 14% through cost avoidance.

A new case study identifies a number of initiatives that fulfillment provider Saddle Creek has helped the best-selling superfood brand implement to help control shipping costs.

Following is an excerpt…

Reducing Delivery Time and Cost

Saddle Creek’s transportation management capabilities have proved beneficial for Humann.

The 3PL relocated fulfillment operations from Atlanta to its facility in Lexington, Ky, a strategic move which helped to reduce transit time and cost. As a result, approximately 77% of U.S. consumers can now be reached in two days via more economical ground service.

“Rate shopping allows us to make the best financial decision. It hasn’t impacted the customer at all, but it has definitely shielded us from the impact of carrier changes such as extra fuel surcharges.”

~ James Fairleigh, Senior Director of Supply Chain, Humann

Saddle Creek also introduced Humann to dynamic carrier selection and real-time rate shopping. Instead of defaulting to a single carrier, they now identify the optimal carrier and shipping method for every order. To date, this improvement has resulted in a 14% reduction in parcel costs through cost avoidance.

“Rate shopping allows us to make the best financial decision. It hasn’t impacted the customer at all, but it has definitely shielded us from the impact of carrier changes such as extra fuel surcharges. We still felt them, but we didn’t experience the big spikes,” explains James Fairleigh, Senior Director of Supply Chain at Humann. “Now we’re working on basing delivery choice on shipping times.”

To learn more the company’s partnership with Saddle Creek, read the full-length case study.

Related to: Parcel Shipping, Selling Online, Transportation Management